Guides

Practical, no-fluff guides on link tracking, QR codes, UTM parameters, and getting more out of every URL you share.

Comparisons · 10 min read

The 8 Best Bitly Alternatives in 2026 (Free and Paid)

Eight Bitly alternatives compared on free-plan limits, paid pricing, custom domains, analytics, and API access, with honest notes on who each one fits.

Marketing · 9 min read

Why Your Link Preview Breaks When You Shorten a URL

Why a preview card goes blank when a link is shortened, which platforms cache what, and how to make og:image render everywhere, plus a one-minute debug.

QR Codes · 8 min read

QR Codes That Are Not Links: WiFi, Email, SMS, Events and Maps

A QR code can join a WiFi network, draft a text, add a calendar event or drop a map pin. The payload formats, what each does, and the catch with all of them.

Marketing · 8 min read

What Are UTM Parameters? A Practical Guide for Marketers

Learn what UTM parameters are, how utm_source, utm_medium, and utm_campaign work, naming rules that keep reports clean, and when not to tag a link.

Marketing · 9 min read

UTM Naming Conventions: a Practical Style Guide for Clean Analytics

A practical UTM naming convention: casing, delimiters, and a fixed vocabulary for source, medium, and campaign, plus the mistakes that split your data.

QR Codes · 8 min read

How Do QR Codes Work? The Complete Technical Guide

What a QR code encodes, how finder patterns and Reed-Solomon error correction work, static vs dynamic codes, and print rules that keep them scannable.

QR Codes · 8 min read

How to Track QR Code Scans (Counts, Locations, and Devices)

QR codes cannot report scans on their own. Learn how a short link inside the code gives you scan counts, locations, and devices, plus what to log per campaign.

Analytics · 8 min read

How to Track Link Clicks: A Practical Guide to Link Analytics

Link clicks are measured at the URL, not the page. Learn what each click records, total vs unique clicks, bot and prefetch filtering, and how UTMs fit in.

Branding · 8 min read

How to Set Up a Custom Domain for Your Short Links

Set up branded short links on your own domain: choosing the subdomain, the CNAME record, verification and auto-SSL, plus why branded links earn more clicks.

Link management · 5 min read

What Are Link Tags? How to Organize Short Links with Tags

Link tags are labels you attach to short links so you can filter, group and bulk-edit them later. Learn what tags are, when to use them, and a naming system that scales.

Link management · 4 min read

What Are Link Folders? Keep Short Links Organized by Owner

Link folders give every short link one home: a client, a product or a team. Learn what folders are for, how they differ from tags and campaigns, and how to structure them.

Marketing · 6 min read

What Are Link Campaigns? Track a Launch Across Every Channel

A link campaign groups the short links for one push, stamps them with a shared UTM preset and reports on them together. Learn how campaigns and channels work and when to use them.

Creators · 7 min read

Link in Bio Ideas: What to Put on Your Page (and Why)

Practical link in bio ideas for creators, small businesses, artists, and freelancers, plus layout rules, click tracking, and mistakes to avoid.

Developers · 7 min read

301 vs 302 Redirects: How URL Shorteners Actually Redirect

What happens between a click and the destination: 301, 302, 307, and 308 compared, why tracking short links use 302, and what redirects mean for SEO.

Developers · 9 min read

URL Shortener API Guide: Create Short Links Programmatically

How to create short links from code: API keys and scopes, your first request, bulk campaign links, rate limits, error handling, and choosing a link API.

Developers · 6 min read

Set up the ReSlug MCP server

Connect ReSlug to Claude, Cursor, and other MCP clients: configure the server, authenticate with a Pro API key, and use the full tool catalog in a conversation.

Marketing · 8 min read

Robots.txt and Sitemap.xml: What to Block, What to List

What robots.txt actually blocks, what sitemap.xml actually lists, why Disallow does not remove a page from Google, and why redirects belong in neither.

Marketing · 8 min read

Schema.org Structured Data: A Practical Guide to JSON-LD

What Schema.org structured data does, which JSON-LD types earn a rich result, the validation trap that fails Google outright, and where it does not belong.

Developers · 7 min read

URL Encoding Explained: When to Percent-Encode a Link

Percent-encoding turns unsafe characters into %XX sequences. What encodeURIComponent vs encodeURI do, the double-encoding bug, and where it breaks links.